Ergonomic, heat-trapping, and durable, the icing on the cake is that the production of these coffee cups diverts waste from the coffee production process. These mugs are literally made of coffee husks. Hence the name.
50% of each cup is comprised of waste materials from the coffee industry (the husk) and they reclaim the cups through their retailers and cafe partners. So, yes, this is a reusable cup that should last you a very long time. However, if its usefulness comes to an end, you can bring it back to us. We will return it to the manufacturers and they will make more of the same with it.