low waste, high standards.

How sustainable can a product really be if you don't want it, it doesn't work, or it doesn't last? Not very. So we spend all of our time seeking out and testing home and body care products to meet our long list of expectations. We seek out items that are beautiful, functional, responsibly-made (both in terms of environmental and human impact), minimally-packaged, and from as close to home as possible - to name only a few of the boxes we aim to check.
We offer our products nation-wide through our online store while operating our brick & mortar location in Asheville, NC. If you find yourself in the shop, be sure to bring your containers and take advantage of our refill station!

If you're really looking to get to know Ware, here are a couple interviews with Ware founder, Gillie Roberts, that dive deeper:
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Podcast - Making It In Asheville Episode 004: Gillie Roberts of Ware on How to Open a Small Retail Shop (and Be Sustainable, Too)
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Article - Capital at Play: A Very Ashevillian Beacon